Showing posts with label analytics. Show all posts
Showing posts with label analytics. Show all posts

Wednesday, March 20, 2013

Academia.edu - like Linked In


http://www.academia.edu

This website is becoming more and more popular as more folks embrace social media as a means of professional networking. On the site, you can create a profile with your current affiliation and position, post your publications, identify what areas of research you are interested in, and "follow" any other Academia.edu member (similar to "friend-ing" someone on Facebook or following someone on Twitter).

On your profile, you can add your CV. But that's not all! You can add specific sections to highlight your experience, such as talks/lectures, paper drafts, conference presentations, book reviews, and more. So, this seems like a similar features to Linked In, because you can specify your qualifications and experiences for colleagues and employers to see.

You can also use analytic tools (similar to Google Analytics) in order to find out how many times your page has been visited, how many unique visitors you've had, how many times your papers have been uploaded, and some other generic website stats. This could be useful during a job search, or if you are just curious about how many people in the Academia.edu world have clicked on your work! It's easy to start following your Facebook friends and Gmail contacts who also have profiles on Academia.edu. You simply import them during your account creation process.

I know that many of my readers don't have time to upload a profile or start a new social networking venture. But consider making a profile on this site... it literally only takes 5 minutes to set up, and then you can get e-mail notifications whenever someone interacts with your page, follows you, or wants to contact you. As a doctoral student, I know that networking is key in this stage of my career, and I'm sure many of you can relate!

So, create a profile. Then, follow me! :) Just click on this link:

Follow me on Academia.edu



Monday, March 11, 2013

Google analytics - Stalk in secrecy

http://www.google.com/analytics/

Thanks to the paid subscription provided to me by the VCU library system, I get access to subscription content of The Chronicle of Higher Education, which is an online periodical about topics related to higher education.  I signed up for weekly e-mails that pertain to my interests. One of the recently highlighted articles discussed how an academic job candidate created a website with his contact information, CV, and links to his publications, then started using Google Analytics to gain detailed information about who visited his website (Dunn, 2013).

Google analytics is yet another nifty tool provided by the Google universe that tracks information about visitors to your website. You can find out what seems like an endless amount of data about your site visitors, such as how they found your website, how much time they spent on your website, and what pages within your website they visited. The job candidate used it to track when visitors from a geographic location also matched up with schools at which he applied. So, once he submitted an application to a potential employer, he could watch out for when he got 17 visitors from the same locality, and assume that it was a department or school reviewing his application materials.

I'm not on the job market yet, but I can imagine how stress-inducing the process is when you don't even know if your application has been reviewed. Of course, not every potential employer will look at your website, and also you never know why they might be visiting, but at least you have an idea of what's going on behind the scenes.

So, to test it out for you, my readers, I added Google Analytics tracking to my blog. It's pretty interesting! (Says the quantoid.) One of my posts had visitors from Richmond, Charlotte, and Davidson. I can tell you that it is not extremely user friendly for a novice webmaster. But if you are savvy enough to create a website, you can  figure out how to use this tool. Even if you can't create your own website, you certainly don't need to know HTML or other coding languages in order to use this, but the part that was difficult for me was navigating through the website itself. It was difficult for me to find even the simplest features. But when I did, it was easy to add the tracking code to my blog. But, proceed with caution.

As a note, for those at VCU, if you want to view the original article, you must either access it from a university computer (or your computer that is connected to the VCU wifi), or you  must log in remotely and use the proxy connection from home, because it's subscription-only access.




Dunn, S. (2013, Feb 18). Some job candidates watch a potential employers' every click. The Chronicle of Higher Education. Retrieved from http://chronicle.com.proxy.library.vcu.edu/article/Some-Job-Candidates-Watch-a/137355/